The Select Michigan Program encourages retailers and consumers to purchase food grown and processed in Michigan.

Buying locally directly supports our farmers and agri-businesses, as well as our state's economy. In fact, if every Michigan household spent just $10 per week on Michigan-produced food, it would keep nearly $40 million each and every week working for you right here at home.

Successes
In its first year (2003), the Select Michigan program enabled businesses to keep or create nearly 700 jobs while overall sales increased by 10-20 percent. During the 2006-2007 promotional campaigns, sales increased up to 2000 percent depending on the product and retailer. Michigan apple and asparagus growers all saw significant sales increases and Michigan peach growers enjoyed a 15 percent price premium for Select Michigan branded peaches. Also, the majority of the growers again confirmed that participation in the program gave them more secure markets. Consumers continue to prefer to buy local and participating retailers have increased their offerings of Michigan grown products. (Sources: Evaluation report compiled by Michigan Department of Agriculture)

• Michigan Asparagus: More than $25 million stayed in Michigan; 350 family asparagus producing farms stayed in business.
• Michigan Blueberries: $100 million stayed in Michigan; 623 family blueberry producing farms and processors.
• Michigan Potatoes: Approximately $100 million stayed in Michigan; 110 family potato producing farms stayed in business.
• Michigan Peaches: $11 million stayed in Michigan; 430 family peach producing farms stayed in business.
• Michigan Apples: More than $500 million stayed in Michigan; 1,000 family apple producing farms and processors stayed in businesses.